Basics of Innovation Management

In this course, you will learn the most important skills and most applicable tools of successful Innovation Management in a fast and efficient way.

Skills you will learn

Mapping and understanding the innovation process
Ensuring the best innovation outcomes
Creating your own innovation strategy

About this course

In this course, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products.

This course introduces a fast and effective learning approach to innovation management with the aim of providing students with the capability to understand the strategic value of information and the tools and techniques that can be used to analyze and use that information to spark innovation.